A 22-minute watch.

Hugo Thorman is the executive chairman of new API-driven platform Seccl, and in our latest OctoBlast, chats with Lee Robertson about the technology behind the firm and why it’s disrupting the platform industry and making adviser’s lives easier.

When asked how Seccl is different, he begins: “This is not a platform, but rather an outsourcing service for people who want to run their own platform”. He  explains that through their APIs and cloud-based hosting service, Seccl enables advisers and DFMs to build portals that clients or the firm’s professionals interact with directly, giving them platform ownership. Seccl’s job is simply to provide the tools and run the money.

Hugo continues that because they started fresh with no legacy systems – as is often the case for start-ups designing propositions with a blank sheet of paper – their technology is cutting-edge, rapid, and low-cost.

He goes on to explain Seccl’s pricing model, how clients would use their platform for trading and model portfolios, and the breadth of investment products available, including funds, investment trusts and ETFs.

IN THE NEWS: Following Hugo’s interview with Octo, it was announced Octopus has acquired Seccl for £10m.

Hugo also sat in the hot-seat for 3 Questions.